About
Senior Growth & Marketing leader with 8+ years building go-to-market engines from zero to scale for AI and crypto products. Based in Tokyo, working remotely with teams worldwide.
I specialize in technical GTM, growth systems, and automation for complex platforms. My approach: strategy + execution + automation. I help teams move faster with fewer hires by building repeatable GTM engines.
Before marketing, I spent six years as a professional gamer and content creator with Complexity Gaming, building a personal brand that reached 150M+ views. That background in audience building, storytelling, and community is the foundation everything else sits on.

Principles
Systems over hustle
Build repeatable processes that compound. One-off campaigns are useful; systems are transformational.
Measure everything, optimize weekly
If it's not instrumented, it's not a strategy. Data-driven decisions on short cycles beat quarterly planning.
AI as infrastructure
Treat AI as a core part of the marketing stack, not a novelty. Automate the repeatable, focus humans on judgment.
Ship fast, document well
Speed matters, but only if others can run the system without you. Everything I build comes with handoff documentation.
Tool Stack
Education
Beedie School of Business, Simon Fraser University
Business Administration
Exchange Program — Waseda University, Tokyo
International exchange semester